I Build The
Infrastructure.
Most people run the system. I build it.
The Story
Most people discover they love systems after working in them. I discovered it because I had to build them for myself first.
Growing up with dyslexia and ADHD, the standard approach to most things wasn't going to work for me. So I built my own. Spatial thinking. Visual workflows. Clear steps from point A to point B before touching anything. That wasn't a workaround. It became the way I operate.
In an IT closet at Ole Miss rebuilding workstations nobody else wanted to touch, the pattern was already there. Every job since has handed me something broken. Nobody expected I'd enjoy that part.
Marketing added the storytelling layer. Demand generation added the measurement layer. RevOps gave it all a name. Now I'm building systems at Chemence that turn a black box into a dashboard leadership can act on.
No single tool or title explains it. Find what's broken, understand why, build something better.
The way I process a problem is probably not how you'd expect.
Growing up with dyslexia and ADHD meant figuring out a different operating system. The default one didn't run well for me, so I built my own.
Spatial comes first. Before anything gets written down, the picture gets built in my head. Where does this start? Where does it end? What are the nodes in between? It looks like a workflow diagram, which is probably why RevOps made sense.
Once the picture is there, everything else is execution. Hold the path in my head, articulate it to a room, build it in sequence. That didn't come from a classroom. It came from years of translating a world that wasn't designed for how I think into something I could work with.
The best systems I've built all started the same way. Never with the tools, never with the platform. The picture first, then the build.
That's also why the things I love outside of work are the ones with systems in them. Golf is a set of repeatable mechanics you optimize over time. Card collecting is pattern recognition and market timing. Cooking for 80 people is a logistics problem you plan three days out. Even the fantasy books I read are full of interconnected world systems that someone thought completely through.
RevOps didn't come from a career plan. It was the professional version of something I'd already been doing my whole life.
The Full Arc
Every Role.
Every System.
Chemence · Nov 2025–Present · Alpharetta, GA
Inside Sales & Marketing Automation Specialist
Most proud of: Built a custom HubSpot architecture from scratch: custom objects, deal pipelines, automated lead scoring, 20+ integrations. A sales force that previously had no data visibility now has dashboards they can act on.
LeadCoverage · Mar–Oct 2025 · Atlanta, GA
Account Coordinator
Most proud of: Built a foundational understanding of every tactic, every tool, and every layer of demand gen at scale. The full picture came together here.
DEEL Media · Aug 2023–Mar 2025 · Alpharetta, GA
Marketing & Campaign Coordinator
Most proud of: Built my first full HubSpot CRM solo. No playbook, no tutor. Proved I could learn anything if the problem was real enough.
Brown Couch Podcast · May 2023–Apr 2024 · Remote
Co-Founder
Most proud of: Full creative ownership on something I believed in. Grew to 1,000 weekly listeners through SEO, paid ads, and content strategy. Solo. That project brought me back to AI.
University of Mississippi · Mar 2022–Aug 2023 · Oxford, MS
Assistant Network Manager
Most proud of: Strong work ethic and professional pride are not optional. If the job is worth doing, it gets done right. No exceptions.
Woodward Academy · May–Aug 2021 · Atlanta, GA
Web Design & Historical Database Intern
Most proud of: Built an HTML website documenting 100 years of school history and digitized 1,000+ historical documents. My first system build.
Re-Election Campaign, GA Attorney General · 2018 · Georgia
Political Campaign Intern
Most proud of: 3,000+ cold calls, voter data research, targeted demographic messaging. Demand generation before I knew what to call it.
Harrisons 1812 + Mellow Mushroom · 2021–2022 · Mississippi
Cook + Waiter (Concurrent)
Most proud of: Two jobs at the same time. Learned to run fast, stay organized, and take pride in every single thing you put your name on.
Outside The System
What I'm Made Of
Weightlifting
Iron Discipline
Every rep is cause and effect. Consistency compounds. So does skipping a day.
Golf
The Long Game
You can't force a good round. You build it shot by shot, the same way you build a revenue system.
Card Collecting
Pattern Recognition
Buying and selling cards is ROI analysis, market timing, and research. This is where the systems-person realization happened. The market doesn't lie.
Fantasy Books
World Building
Brandon Sanderson's Cosmere has more interconnected systems than most tech stacks. Characters, rules, consequences. My work operates the same way. Less complicated, significantly less fun.
Ole Miss Football
Community. Competition. Legacy.
Hotty Toddy. Showing up when it counts and caring about the outcome even when you can't control it.
AI & Systems Building
The New Frontier
Explaining what I want and having it built is a learning possibility I never thought would exist in my lifetime. Not wasting it.
Video Games
Competing to Win
Competed at DreamHack Atlanta at the highest amateur level. You lose, you study, you adjust, you go again. The feedback loop is relentless and the improvement is measurable.
Grilling & Cooking
Low and Slow
Cooking for 40 to 100 people is a project management problem. Budget, planning, timing, execution. A brisket that misses temp by 10 degrees ruins six hours of work. Patience is not optional.
Want to work together?
I'm always open to the right conversation.